Archive for April 2013
Affiliate marketing can be more likely to your website
Affiliate marketing can be a passive way to make money as long as you a few guidelines that you partner with the service. The income can be very active or passive. Keep in mind affiliate marketing will not make you rich overnight, but there are a lot of ways to use it to your best advantage. Here in this editorial are some of the best important information about affiliate marketing.
Produce a series of video clips showing professional demonstrations or how-to's, or some additional content that people will want to watch. This will establish you as a professional in your field and will attract a larger audience to your website. Then you can hit them with your links from related reviews.
Do not try to do your readers, by hiding your monetary stake in your links. Visitors to your site can be used for affiliate marketing and they recognize that you have a blog or site is carried out to make money. Let them know that you will be making money via the links as they appear on. They will be more likely to go and click, you are frank with them.
Even if the main reason you have a website is to make money from affiliate marketing, getting excellent topic is vital. Affiliate marketing should promote a site, not overwhelm it. If the content is excellent, you will have a loyal reader base that the links you post will trust establishment.
Sometimes almost all effective steps you can take to make your affiliate marketing efforts have nothing to do with your affiliates themselves. Every customer to your website is a new potential customer for your affiliates. So, focus on increasing the overall traffic to your website will have a positive effect on your affiliate methods, even if you have nothing else to improve.
Is one of the nearly all important guidelines to bear in mind about affiliate marketing play to the strengths of your audience. You should think about why your viewers come to your site and highlight affiliate ads that will interest them. If the ads are related to their interests, then they are more likely to employ them.
While it is essential that all of the revenue streams your internet site has a winning power is not enough to avoid affiliate marketing completely. You can work on both at the same time and improve all income while not affecting the other negative, it's just a matter of using common sense.
People never like to scroll down to find information, so certain that the majority of your posts are available 'above the fold'. Check what can be read with a resolution of 1024 x 768 and make sure it has sufficient interest of your reader and grab them related to your left click and buy.
As stated before, companies need the help of other companies to help them get customers and site traffic. Companies use affiliate marketing as a more rewarding option to self-promotion. The guidelines in this editorial, you can get the benefits of affiliate marketing.
Produce a series of video clips showing professional demonstrations or how-to's, or some additional content that people will want to watch. This will establish you as a professional in your field and will attract a larger audience to your website. Then you can hit them with your links from related reviews.
Do not try to do your readers, by hiding your monetary stake in your links. Visitors to your site can be used for affiliate marketing and they recognize that you have a blog or site is carried out to make money. Let them know that you will be making money via the links as they appear on. They will be more likely to go and click, you are frank with them.
Even if the main reason you have a website is to make money from affiliate marketing, getting excellent topic is vital. Affiliate marketing should promote a site, not overwhelm it. If the content is excellent, you will have a loyal reader base that the links you post will trust establishment.
Sometimes almost all effective steps you can take to make your affiliate marketing efforts have nothing to do with your affiliates themselves. Every customer to your website is a new potential customer for your affiliates. So, focus on increasing the overall traffic to your website will have a positive effect on your affiliate methods, even if you have nothing else to improve.
Is one of the nearly all important guidelines to bear in mind about affiliate marketing play to the strengths of your audience. You should think about why your viewers come to your site and highlight affiliate ads that will interest them. If the ads are related to their interests, then they are more likely to employ them.
While it is essential that all of the revenue streams your internet site has a winning power is not enough to avoid affiliate marketing completely. You can work on both at the same time and improve all income while not affecting the other negative, it's just a matter of using common sense.
People never like to scroll down to find information, so certain that the majority of your posts are available 'above the fold'. Check what can be read with a resolution of 1024 x 768 and make sure it has sufficient interest of your reader and grab them related to your left click and buy.
As stated before, companies need the help of other companies to help them get customers and site traffic. Companies use affiliate marketing as a more rewarding option to self-promotion. The guidelines in this editorial, you can get the benefits of affiliate marketing.
Viagra and seo are in bateau
I would like to present today Annaïs working in white hat on a particular theme competitive, online pharmacy, especially on particularly difficult queries related to Viagra and other well-known spammers pills.
Where a link can be established, viagra vendors have often said Paul Sanches. But how to struggle in this world of bandits when as much as possible to meet the guidelines of Google was to instructions?
Remember though that this is possible, this blog is also very well positioned on the "sex viagra" query with this article.
So I interviewed Annaïs to better understand the universe and its practices. I also did a little analysis (published on JDN) of this theme with Lawrence.
Annaïs Hello, can you tell us who you are in a few words?
Hello! I'm Annaïs and I worked for two years for the site MyHealthCareDoc, UK online pharmacy based in
London. I discovered at the same time the joy of SEO, although blogger since I was 15, I had a very naive understanding of traffic, keywords that bring the traffic and the importance of links to other sites to generate new visitors.
In parallel with this work of digital marketing manager for the French market, I am a blogger on the subject of fashion for nearly three years. The web really like me and I always nose in the news related to the web and SEO.
To help us better understand your environment, can you explain the rules and constraints of the online sale of drugs?
MyHealthCareDoc The site was launched in 2004, from 2005 I believe European laws have changed a little and allowed the Europeans to buy prescription drugs from a European doctor for online consultation, if law of the country where consultation is placed permits. So, my company was able to start selling Viagra and
Cialis prescription the Germans, French and Italians began a consultation with our doctor through a medical form.
Today, online pharmacies can sell OTC drugs but still no prescription, although the teleconsultation is possible in France
.
When I have to do then talk about my site, or my top drug, it is difficult to accept the pill partners since the outset, I am considered "illegal". I also often hear "You do not seem very legal to me" as an excuse for refusal.
What are the guidelines that you receive or constraints that you set yourself not to lean towards black hat?
Before the first update of Penguin, frankly we did anything, but it worked. It was the heyday Remi Gaillard, doing anything one becomes anyone. Following this, our manager has left each country manager the responsibility of SEO and I suggested to my team a natural strategy for our site.
Namely, Penguin has put us on the mat violently.
So, we stopped the press releases, links to directories, Site wide links to foreign sites, comment links to sites of musicians, then any links as long as it was the dofollow .
It was initially focused on the content of the site that had to be redone, we stopped the dodgy backlinks and has focus on links from blogs, news sites, health magazine, and especially that of intexte link. And then ... It was assumed doors, and insults or blame. We managed to find some links, not much, and not necessarily that of Viagra but it made the difference with our competitors. Namely, in the viagra prescription market, is that 4 out of the market to be legal. Everything else, so 99% of SERPS are fake and are illegal.
So naturally, when they are penalized and that we were stopped and our rotten backlinks presented the new site (with beautiful internal links) was recovered on the second page for Viagra.
An update of our meta titles well before putting the "secure" the purchase on our site aspect, and we arrived on the first page and stayed for 2 months ...
What constraints do you have in terms of content production sites on which you work (legal, possibility of internal or external publications)?
In general, I avoid outright about the online pharmacy. I take a topic or in line with the theme of the site, write up a link above and, no less, on a product page or "condition" as "male impotence. "If we start saying that you can buy Viagra on its MyHealthCareDoc in an article a, the reader does not take us seriously and the webmaster does not trust us, if ever, in a first step, valid article. So we really keeps intexte link without paraphrase on our site.
After all, the vast majority of French, we are considered illegal, so as to focus on the link ...
Can you give us an idea of the queries on which you fight (generic and long tail)?
When you launch a new site, actually we will first work on the Pull long as this is the only way to get traffic. It took two years to finally MyHealthCareDoc ranker Viagra on the front page, and it only lasted a year, between late 2009 and late 2010. Meanwhile, there was a time in the wilderness to finally re-ranker first page between September 2012 and January 2013.
In front of me I have all the Russian sites crééent hundreds of different sites then redirected to the main domain to sell their fake viagra pill to 1 euro. All these rankent through black hat and are penalized for each update. But other new sites are created and rankent again.
Moreover, the ranking of Wikipedia and Doctissimo first page of Viagra is not as old as you think.
So I try to make my product ranker on the "viagra" requests "viagra online" page "buy viagra" similar to its competitor Cialis, but it is a long battle to find a partner agreeing to have a "link viagra "on its website.Our only hope is the news, if in speaking in the news, then I can offer sites news content related to this news.
But nobody talks about ...
Without revealing your whole strategy, can you tell us which areas of work you develop the most (linking, storytelling, partnerships, google news ...) outside the membership to enhance your traffic?
I will devote my time to the quality of content on the site and find links to quality sites. I spot webmasters forums, or I'll get them on sites sponsored articles. We also have a service release, but they also became afraid of any updates that Google may penalize their site to view our links and viagra company.Google news, it has never managed to be over. And partnership issues, big sites always close the door in his face.
Surprisingly, Twitter is a good way to find people who already speak of viagra in their articles ...
So be creative, we develop the graphics to get good info and a link. We also installed Tynt on our sites for good content is rewarded. My team is just as passionate as me about writing and we all love to write articles that provide something extra. We gain links through these articles are often cited as the source.
As blogger win with a link to good content that appealed this is a sacred consecration, and as SEO is a well-deserved victory!
I discovered the other day a link to my site on a blog well-known gender, dated from 2008. If I went to see the editor, she never answered my request link, then it has placed itself a link to an article about viagra from my site on his own. Make good content is also a good strategy backlinks.
I guess it is not easy to get a link on anchors as "Viagra" or "Cialis" in a blog comment. How do you convince webmasters to accept your links?
Question blog comment was completely stopped doing it. This was a lot in the past, and from what I see when I check my backlinks, links were validated mainly placed on sites more or less abandoned, and sometimes the comments were automatically validated. High class.
In contrast, we use a very small network of blogs this time, we use blog comments to gain backlinks to our own blogs. It is a strategy A + B = C, but this is what we can do!
Can you tell us a bit about your methods of competition?
When I analyze their backlinks, I get depressed. How do they manage to be on the front page with links to sites of mountain flowers or horse racing? Not to mention those that divert government sites or French online pharmacies to sell counterfeits.
We recently posted on our blog, a record of preventing the pirated to sell counterfeit Viagra sites. It's really creepy. (Http://france.euroclinix.net/blog/sante-masculine/piratage-pharmacies-danger.html)
The advantage is that they are penalized, but in the meantime, they steal my thunder!
When I leave my role as SEO, I'm just afraid for users that will fall on these sites and naively think buy generic viagra cost, and potentially ill. Trentaines of a French die each year because of it, anyway.According to you, there is still some way to go Google to effectively combat spamindexing?
Well it's clear! Following the first Penguin updates and company, you could still see sites like these there ranker in the first pages. It is clear that Google and others still have much work to do ...A Swedish colleague recently said that in any case, Google knows he will never win anything with Viagra PPC market, because of its status as a prescription drug and not advertising this type of product. Suddenly, he mocks our market because it will gain nothing in return. He can punish us, we will not buy their services links ...
In fact, last year, in the first page of results for "buy Viagra online", he bluntly suggested products related to the request by setting first, viagra counterfeit. Congratulations ...Finally, should you have any funny stories to tell us in your job?Although I come to describe a bleak and uncertain world, do SEO for Viagra, it's still pretty fun. We must be creative and bend the rules of art.
I managed to get last year a link to my page impotence camouflaged in an article on the practice of Kamasutra drive on the blog Emery Doligé. I sent him an email saying that I really liked her article just published and I have wanted to know if we could offer him an article for the gender section. It made me "go ahead, send the article, I'm generous today" and I published the article. I do not think he looked at what the link referred ... Good for me! (http://www.emerydolige.fr/les_instants_emery/2012/06/nouvelle-discipline-le-car-masutra.html)
Thank you Annaïs
Annaïs, thank you for this interview, and to better understand what we are talking, you have earned at least a link to the site for which you handle this difficult work. The site http://france.euroclinix.net/And in advance for your muddy ... No joke! I did not know Annaïs ordering on the site at least not yet ... :-)
Where a link can be established, viagra vendors have often said Paul Sanches. But how to struggle in this world of bandits when as much as possible to meet the guidelines of Google was to instructions?
Remember though that this is possible, this blog is also very well positioned on the "sex viagra" query with this article.
So I interviewed Annaïs to better understand the universe and its practices. I also did a little analysis (published on JDN) of this theme with Lawrence.
Annaïs Hello, can you tell us who you are in a few words?
Hello! I'm Annaïs and I worked for two years for the site MyHealthCareDoc, UK online pharmacy based in
London. I discovered at the same time the joy of SEO, although blogger since I was 15, I had a very naive understanding of traffic, keywords that bring the traffic and the importance of links to other sites to generate new visitors.
In parallel with this work of digital marketing manager for the French market, I am a blogger on the subject of fashion for nearly three years. The web really like me and I always nose in the news related to the web and SEO.
To help us better understand your environment, can you explain the rules and constraints of the online sale of drugs?
MyHealthCareDoc The site was launched in 2004, from 2005 I believe European laws have changed a little and allowed the Europeans to buy prescription drugs from a European doctor for online consultation, if law of the country where consultation is placed permits. So, my company was able to start selling Viagra and
Cialis prescription the Germans, French and Italians began a consultation with our doctor through a medical form.
Today, online pharmacies can sell OTC drugs but still no prescription, although the teleconsultation is possible in France
.
When I have to do then talk about my site, or my top drug, it is difficult to accept the pill partners since the outset, I am considered "illegal". I also often hear "You do not seem very legal to me" as an excuse for refusal.
What are the guidelines that you receive or constraints that you set yourself not to lean towards black hat?
Before the first update of Penguin, frankly we did anything, but it worked. It was the heyday Remi Gaillard, doing anything one becomes anyone. Following this, our manager has left each country manager the responsibility of SEO and I suggested to my team a natural strategy for our site.
Namely, Penguin has put us on the mat violently.
So, we stopped the press releases, links to directories, Site wide links to foreign sites, comment links to sites of musicians, then any links as long as it was the dofollow .
It was initially focused on the content of the site that had to be redone, we stopped the dodgy backlinks and has focus on links from blogs, news sites, health magazine, and especially that of intexte link. And then ... It was assumed doors, and insults or blame. We managed to find some links, not much, and not necessarily that of Viagra but it made the difference with our competitors. Namely, in the viagra prescription market, is that 4 out of the market to be legal. Everything else, so 99% of SERPS are fake and are illegal.
So naturally, when they are penalized and that we were stopped and our rotten backlinks presented the new site (with beautiful internal links) was recovered on the second page for Viagra.
An update of our meta titles well before putting the "secure" the purchase on our site aspect, and we arrived on the first page and stayed for 2 months ...
What constraints do you have in terms of content production sites on which you work (legal, possibility of internal or external publications)?
In general, I avoid outright about the online pharmacy. I take a topic or in line with the theme of the site, write up a link above and, no less, on a product page or "condition" as "male impotence. "If we start saying that you can buy Viagra on its MyHealthCareDoc in an article a, the reader does not take us seriously and the webmaster does not trust us, if ever, in a first step, valid article. So we really keeps intexte link without paraphrase on our site.
After all, the vast majority of French, we are considered illegal, so as to focus on the link ...
Can you give us an idea of the queries on which you fight (generic and long tail)?
When you launch a new site, actually we will first work on the Pull long as this is the only way to get traffic. It took two years to finally MyHealthCareDoc ranker Viagra on the front page, and it only lasted a year, between late 2009 and late 2010. Meanwhile, there was a time in the wilderness to finally re-ranker first page between September 2012 and January 2013.
In front of me I have all the Russian sites crééent hundreds of different sites then redirected to the main domain to sell their fake viagra pill to 1 euro. All these rankent through black hat and are penalized for each update. But other new sites are created and rankent again.
Moreover, the ranking of Wikipedia and Doctissimo first page of Viagra is not as old as you think.
So I try to make my product ranker on the "viagra" requests "viagra online" page "buy viagra" similar to its competitor Cialis, but it is a long battle to find a partner agreeing to have a "link viagra "on its website.Our only hope is the news, if in speaking in the news, then I can offer sites news content related to this news.
But nobody talks about ...
Without revealing your whole strategy, can you tell us which areas of work you develop the most (linking, storytelling, partnerships, google news ...) outside the membership to enhance your traffic?
I will devote my time to the quality of content on the site and find links to quality sites. I spot webmasters forums, or I'll get them on sites sponsored articles. We also have a service release, but they also became afraid of any updates that Google may penalize their site to view our links and viagra company.Google news, it has never managed to be over. And partnership issues, big sites always close the door in his face.
Surprisingly, Twitter is a good way to find people who already speak of viagra in their articles ...
So be creative, we develop the graphics to get good info and a link. We also installed Tynt on our sites for good content is rewarded. My team is just as passionate as me about writing and we all love to write articles that provide something extra. We gain links through these articles are often cited as the source.
As blogger win with a link to good content that appealed this is a sacred consecration, and as SEO is a well-deserved victory!
I discovered the other day a link to my site on a blog well-known gender, dated from 2008. If I went to see the editor, she never answered my request link, then it has placed itself a link to an article about viagra from my site on his own. Make good content is also a good strategy backlinks.
I guess it is not easy to get a link on anchors as "Viagra" or "Cialis" in a blog comment. How do you convince webmasters to accept your links?
Question blog comment was completely stopped doing it. This was a lot in the past, and from what I see when I check my backlinks, links were validated mainly placed on sites more or less abandoned, and sometimes the comments were automatically validated. High class.
In contrast, we use a very small network of blogs this time, we use blog comments to gain backlinks to our own blogs. It is a strategy A + B = C, but this is what we can do!
Can you tell us a bit about your methods of competition?
When I analyze their backlinks, I get depressed. How do they manage to be on the front page with links to sites of mountain flowers or horse racing? Not to mention those that divert government sites or French online pharmacies to sell counterfeits.
We recently posted on our blog, a record of preventing the pirated to sell counterfeit Viagra sites. It's really creepy. (Http://france.euroclinix.net/blog/sante-masculine/piratage-pharmacies-danger.html)
The advantage is that they are penalized, but in the meantime, they steal my thunder!
When I leave my role as SEO, I'm just afraid for users that will fall on these sites and naively think buy generic viagra cost, and potentially ill. Trentaines of a French die each year because of it, anyway.According to you, there is still some way to go Google to effectively combat spamindexing?
Well it's clear! Following the first Penguin updates and company, you could still see sites like these there ranker in the first pages. It is clear that Google and others still have much work to do ...A Swedish colleague recently said that in any case, Google knows he will never win anything with Viagra PPC market, because of its status as a prescription drug and not advertising this type of product. Suddenly, he mocks our market because it will gain nothing in return. He can punish us, we will not buy their services links ...
In fact, last year, in the first page of results for "buy Viagra online", he bluntly suggested products related to the request by setting first, viagra counterfeit. Congratulations ...Finally, should you have any funny stories to tell us in your job?Although I come to describe a bleak and uncertain world, do SEO for Viagra, it's still pretty fun. We must be creative and bend the rules of art.
I managed to get last year a link to my page impotence camouflaged in an article on the practice of Kamasutra drive on the blog Emery Doligé. I sent him an email saying that I really liked her article just published and I have wanted to know if we could offer him an article for the gender section. It made me "go ahead, send the article, I'm generous today" and I published the article. I do not think he looked at what the link referred ... Good for me! (http://www.emerydolige.fr/les_instants_emery/2012/06/nouvelle-discipline-le-car-masutra.html)
Thank you Annaïs
Annaïs, thank you for this interview, and to better understand what we are talking, you have earned at least a link to the site for which you handle this difficult work. The site http://france.euroclinix.net/And in advance for your muddy ... No joke! I did not know Annaïs ordering on the site at least not yet ... :-)
The key to understand the SEO on Baidu
Rank on Baidu in 10 Days!
In the series of complicated SEO after online pharmacy move to China with issues referencing Baidu. This is Ovivier Verot which explains the arcane technical operation and to adopt that this is no longer the Chinese for you ...Faithful reader of Blog SEO Axenet ... thank Sylvain for allowing me to speak on my area of expertise, the SEO in China (Baidu).
Short introduction on the Chinese Internet.For readers who do not know the Chinese Internet market, I summarizes the major trends.With over 570 million users (2013 figures), China represents a huge market online is becoming more attractive to businesses looking to expand in this country continent. It is 12 times more users than the French market.I think you should doubt, China is one of the most complex markets in the world, language barriers, cultural and administrative ....Search engines are no exception to this rule. Censorship gives local actors benefit, but also to foreign companies big disadvantage.You probably know, Google is censored in China two months ... is expatriate in Hong Kong and is therefore Baidu is the great leader of the research on the Chinese Internet.So if you want to optimize your site in Chinese for the Chinese is that we must act on Baidu.Let us now understand that which represents 70 to 80% market share in China.
Baidu A Chinese website
Baidu is a Chinese search engine, it takes priority sites in Simplified Chinese (traditional Chinese left for Taiwan and Hong Kong). English is also to be avoided.To succeed in Baidu, the Chinese must be everywhere.And Chinese ... good queries are very specific in Mandarin Chinese and approximate (Chinese translated from English or "google translation") should be avoided. This may sound silly, but 50% of people with whom I speak will make this mistake. 95% of the Chinese population does not speak English
...Accommodation in ChinaIt is better to stay in China for the user. Charging time in China is 10 times greater than for a site located in Europe or the U.S..
For SEO is also very important to be hosted in China, especially for Baidu, which puts a bonus to local sites and a penalty to sites outside. To be hosted in China, it must pass the barriers of the Chinese government, appoint a guardian for the site and accept all the conditions of the Chinese government ...Accommodation
Titles, and the meta keywords
It is very important to Baidu to have clear title, and repetitions of keywords, as we have know it to Google before 2005. It is important for Baidu to fill meta description is taken into account by the search engine.Repeating and repeating key words ... what do we do? It repeats the keywords!results baiduSe position on the right queries
You need to know one important thing about Baidu .... The most competitive Baidu Advertising queries covers the first 11 results of its first page. It is important before choosing position to analyze the results and choose the longest but not monopolized by the Baidu ad requests. The following three results are sites Baidu.For example the word "Web Marketing" with Paying 6 results more official advertising.Baidu paid results
The vast majority of Chinese people do not know that they are paying queries.Backlinks that are importantBaidu will give priority to trusted sites such as backlinks on sites of the Chinese government, major online newspapers.Baidu gives priority to sites Baidu network Baike, Baidu on Wikipedia, Zhidao, the Chinese answer questions and Tieba Baidu, Baidu forum.Baidu to succeed we need to focus on the acquisition of important links.
The links do not count.Global sites such as Facebook, Twitter and YouTube are completely absent in China, and therefore ineffective for Baidu.The links in any language other than Chinese are invisible.Links Chinese social networks almost do not count, Sina Weibo, Kaixin or Renren, because they are competitors Baidu.Sites censored by the Chinese government have no influence on the Baidu positioning.
Number of links first!Baidu highlights sites with a large amount of links pointing to the site, without discrimination on the links. The better the links, the higher you go ...The Blackhat strategies massive acquiring links work perfectly on Baidu.Without an abundance of inbound links, it is difficult to stand out on the most competitive market in the world.Linkages home and rely heavily on the footer Rank Baidu.For example, China's biggest online newspapers have a homepage rather provided as links ...I let you admire http://www.sina.com.cn/ work (if you can distinguish)Mistakes not to makeAvoid using Flash and Javascript on your site, Baidu can not recognize, and therefore will not index your content.It does not attack the Chinese government under penalty of censure ... (like no pornographic or too enticing content ...) For the record my site "Test" has been censored for one year on Baidu, when I was talking about " Chinese beautiful. "We do not forget to submit his site to Baidu.We must be careful to highlight the sitemap on the Home
You know almost everything? If you have any questions, I will do my best to try to answer them in the comments.Olivier VEROT edits the site: Marketing in China - Baidu SEO - The blog French http://www.marketing-chine.comOlivier thank you for your contribution very rewarding. You have plunged me back 15 years when I spammais Alta Vista as a pig :-). I discovered a lot of things with your feedback that validates a key point: It is more efficient to go to the pros when you attack a specific market. In business in general as SEO - Sylvain -
In the series of complicated SEO after online pharmacy move to China with issues referencing Baidu. This is Ovivier Verot which explains the arcane technical operation and to adopt that this is no longer the Chinese for you ...Faithful reader of Blog SEO Axenet ... thank Sylvain for allowing me to speak on my area of expertise, the SEO in China (Baidu).
Short introduction on the Chinese Internet.For readers who do not know the Chinese Internet market, I summarizes the major trends.With over 570 million users (2013 figures), China represents a huge market online is becoming more attractive to businesses looking to expand in this country continent. It is 12 times more users than the French market.I think you should doubt, China is one of the most complex markets in the world, language barriers, cultural and administrative ....Search engines are no exception to this rule. Censorship gives local actors benefit, but also to foreign companies big disadvantage.You probably know, Google is censored in China two months ... is expatriate in Hong Kong and is therefore Baidu is the great leader of the research on the Chinese Internet.So if you want to optimize your site in Chinese for the Chinese is that we must act on Baidu.Let us now understand that which represents 70 to 80% market share in China.
Baidu A Chinese website
Baidu is a Chinese search engine, it takes priority sites in Simplified Chinese (traditional Chinese left for Taiwan and Hong Kong). English is also to be avoided.To succeed in Baidu, the Chinese must be everywhere.And Chinese ... good queries are very specific in Mandarin Chinese and approximate (Chinese translated from English or "google translation") should be avoided. This may sound silly, but 50% of people with whom I speak will make this mistake. 95% of the Chinese population does not speak English
...Accommodation in ChinaIt is better to stay in China for the user. Charging time in China is 10 times greater than for a site located in Europe or the U.S..
For SEO is also very important to be hosted in China, especially for Baidu, which puts a bonus to local sites and a penalty to sites outside. To be hosted in China, it must pass the barriers of the Chinese government, appoint a guardian for the site and accept all the conditions of the Chinese government ...Accommodation
Titles, and the meta keywords
It is very important to Baidu to have clear title, and repetitions of keywords, as we have know it to Google before 2005. It is important for Baidu to fill meta description is taken into account by the search engine.Repeating and repeating key words ... what do we do? It repeats the keywords!results baiduSe position on the right queries
You need to know one important thing about Baidu .... The most competitive Baidu Advertising queries covers the first 11 results of its first page. It is important before choosing position to analyze the results and choose the longest but not monopolized by the Baidu ad requests. The following three results are sites Baidu.For example the word "Web Marketing" with Paying 6 results more official advertising.Baidu paid results
The vast majority of Chinese people do not know that they are paying queries.Backlinks that are importantBaidu will give priority to trusted sites such as backlinks on sites of the Chinese government, major online newspapers.Baidu gives priority to sites Baidu network Baike, Baidu on Wikipedia, Zhidao, the Chinese answer questions and Tieba Baidu, Baidu forum.Baidu to succeed we need to focus on the acquisition of important links.
The links do not count.Global sites such as Facebook, Twitter and YouTube are completely absent in China, and therefore ineffective for Baidu.The links in any language other than Chinese are invisible.Links Chinese social networks almost do not count, Sina Weibo, Kaixin or Renren, because they are competitors Baidu.Sites censored by the Chinese government have no influence on the Baidu positioning.
Number of links first!Baidu highlights sites with a large amount of links pointing to the site, without discrimination on the links. The better the links, the higher you go ...The Blackhat strategies massive acquiring links work perfectly on Baidu.Without an abundance of inbound links, it is difficult to stand out on the most competitive market in the world.Linkages home and rely heavily on the footer Rank Baidu.For example, China's biggest online newspapers have a homepage rather provided as links ...I let you admire http://www.sina.com.cn/ work (if you can distinguish)Mistakes not to makeAvoid using Flash and Javascript on your site, Baidu can not recognize, and therefore will not index your content.It does not attack the Chinese government under penalty of censure ... (like no pornographic or too enticing content ...) For the record my site "Test" has been censored for one year on Baidu, when I was talking about " Chinese beautiful. "We do not forget to submit his site to Baidu.We must be careful to highlight the sitemap on the Home
You know almost everything? If you have any questions, I will do my best to try to answer them in the comments.Olivier VEROT edits the site: Marketing in China - Baidu SEO - The blog French http://www.marketing-chine.comOlivier thank you for your contribution very rewarding. You have plunged me back 15 years when I spammais Alta Vista as a pig :-). I discovered a lot of things with your feedback that validates a key point: It is more efficient to go to the pros when you attack a specific market. In business in general as SEO - Sylvain -
Websites: do not overlook fondamentaux
Remember
For web Mayans were planted, follow the Druid
This is a particular guide that I present today. Site designer, software, applications, developer and SEO by it there. Géric, better known by the nickname "Renardudezert" button here at all, as usual ... I let him speakPast 10 years, technological advances - on internet and what surrounds it - has been significant. Servers are more powerful, our connections are constantly improving and a multitude of tools facilitating the work we have seen during the day.
Although this progress has a positive impact on our daily work, it has also resulted in the neglect of many fundamental, that is what we will discover throughout this article.Back to the roots
Flow
Long ago, when the 56K limit revolutionized surfing, every second was precious cargo. Designing a website at that time required a real work of all kinds of optimization: optimizing images and source code. The sites were posted after checking 10 times the display was correct and also SEO optimizations. Imagine transferring an online site could take up to 1 H!
Servers and datacenter
At the same time, the processors had the same number of cores as a human being about 1. Hard drives Tera-Bytes did not exist, and Giga Byte cost is still relatively expensive. The wealthy could ask 1Gb RAM, see 2 for the first "big" dynamic sites.
It was not uncommon to charge you for bandwidth at the end of the month. Suffice to say that the bill could be salty for high traffic sites that require a server boosted and high bandwidth.
Development
We are in stammering and PHP dynamic websites is not yet in its heyday. The majority of sites are made dynamic ASP (yuck) and as you say that for once, the accommodation cost an arm.
You can imagine that CMS appeared a little later and the first versions were relatively resource-intensive.Just a little reminder:
WordPress 2003
Joomla 2005
Drupal 2001
At that time, a dynamic site, it was a flash site :) And considering connections, download Flash player was downloading a movie today. Fortunately, many of the magazines we bought (Joystick for not quoting) provided the player on their demo CD. But if you remember, the thing that turned in the playground at school and college.
SEO
We laugh today when we talk about meta tags keywords, placement of the keyword in the title tag, the text of the same color as the background or noscript tags, but the SEO already required research and zest diddle.
All these techniques have been developed after extensive testing to measure the impact on positioning.
The structure of the page, the mesh of the site and the content was already important.
Also note that as we have seen most of the sites were static and datacenter servers and did not have the technology today. Crawlers like GoogleBot and his friends were far less active today. It was therefore necessary to avoid crashing, because we could not talk to Google as we can do today (social networking backlinks a site very regularly crawl, Google Webmaster Tools, ping pong ...).Time
You are used today that everything goes quickly and your customers.
The marketplace on the design (templates, logo design, themes CMS) that everyone knows does not exist.Build a website from A to Z took time and customers knew. The budgets for the sites were not yet drawn down, if finally, but not as much as now.
Advice Druids for the future
Optimix
O-P-T-I-M-I-S-E-Z up your sites. Reduce the size of your images, use css sprites, avoid full HD 4096p background tearing: everyone has not the fiber!
Do not use ALWAYS CMS for your websites and know that there is not that CMS PHP / MySQL.
If you must use a CMS, really take the time to choose the most suitable for your needs, there are not that WordPress eh :)
Have a look here, there really is very little known good CMS.
Teknix
I could write a whole article on this subject, but I know that your eyes get tired and you expect the end of the article. Patience, it's coming soon :)
On the technical side, I will include development and system administration.Systemix
If you are on a shared server, not much to optimize, except one. Htaccess, some optimizations and enable caching whenever possible.
If you are a dedicated, please do not play small hackers because you just discovered the command line.
Dedicated servers are reserved for users with very good concepts in system. Advice, if you fancy having a dedicated tickles, grab an old friend or a Bécanne you install a VM, download a Debian (or other Debian but it is to begin with) and try your hand above .
If you manage your dedicated, remember to activate the modules that go (deflate, expires, headers), use gzip and Etag, and especially the load conf all these people in your config file, not a. Htaccess: all your sites will benefit.
Optimize your conf apache, mysql, php, varnish, ...
Develop ix
Friend developer, the procedural yes, it is, it works, but also think you look at new technologies, new languages, new frameworks. I know it is an investment in time when control his environment, but you will see that very often you will gain a lot of time later, and your code will be more agile (he not climb trees, but almost).
CAUTION, do not do me say that I did not say. It is better to master the procedural and hacking of the object.
Do not pump the code from right to left on the net without understanding how it. If you've already told
ONCE: "I do not know what it is this thing, but at least it works now" then stops the development or transfer the piece of code that you do not understand and made by the your own. It's like the bikers, you give a bad image of developers.
Seorix
To finish with SEO, I'll make a small list of myths, legends and advice because I feel that you just can not.ALWAYS operate the basicI say fundamentals, not techniques sioux (armor meta, hidden text, cloaking ...)a link was, is and will remain a linkIt is better able to manage 10 sites although 100 hurtDo not mix everything, some actions have impacts on positioning, other traffic, other on bothThis is not because it works for him it will work for youDe-tape it a bit of your daily positioning reportsCausing => do not change your site, do not put 301 in place if you just lost 10 placesUnlike all the other factors of this article, you are not comfortable with SEOThe first one that says the opposite in the comments, I have a challenge for you :)SEO takes time, whatever the color of the hatHa, and also, we do not care about the color of the hatEveryone started one day. Errors will be your best allies
Conclusion
In a society where everything is fast and or you are forced to be multitasking, take your time and concentrate on your projects.
The pre-production time investment will save you many surprises.
And most importantly, do not try to want to be proficient in several areas, find your "hearts". If you have the ability, do things further, do not go in all directions.
Sylvain thank you for giving me interpret his Harley to go turn Magny-Cours (Sylvain edit: And why not my toothbrush too :-)) and allowing me to post on his blog.
For web Mayans were planted, follow the Druid
This is a particular guide that I present today. Site designer, software, applications, developer and SEO by it there. Géric, better known by the nickname "Renardudezert" button here at all, as usual ... I let him speakPast 10 years, technological advances - on internet and what surrounds it - has been significant. Servers are more powerful, our connections are constantly improving and a multitude of tools facilitating the work we have seen during the day.
Although this progress has a positive impact on our daily work, it has also resulted in the neglect of many fundamental, that is what we will discover throughout this article.Back to the roots
Flow
Long ago, when the 56K limit revolutionized surfing, every second was precious cargo. Designing a website at that time required a real work of all kinds of optimization: optimizing images and source code. The sites were posted after checking 10 times the display was correct and also SEO optimizations. Imagine transferring an online site could take up to 1 H!
Servers and datacenter
At the same time, the processors had the same number of cores as a human being about 1. Hard drives Tera-Bytes did not exist, and Giga Byte cost is still relatively expensive. The wealthy could ask 1Gb RAM, see 2 for the first "big" dynamic sites.
It was not uncommon to charge you for bandwidth at the end of the month. Suffice to say that the bill could be salty for high traffic sites that require a server boosted and high bandwidth.
Development
We are in stammering and PHP dynamic websites is not yet in its heyday. The majority of sites are made dynamic ASP (yuck) and as you say that for once, the accommodation cost an arm.
You can imagine that CMS appeared a little later and the first versions were relatively resource-intensive.Just a little reminder:
WordPress 2003
Joomla 2005
Drupal 2001
At that time, a dynamic site, it was a flash site :) And considering connections, download Flash player was downloading a movie today. Fortunately, many of the magazines we bought (Joystick for not quoting) provided the player on their demo CD. But if you remember, the thing that turned in the playground at school and college.
SEO
We laugh today when we talk about meta tags keywords, placement of the keyword in the title tag, the text of the same color as the background or noscript tags, but the SEO already required research and zest diddle.
All these techniques have been developed after extensive testing to measure the impact on positioning.
The structure of the page, the mesh of the site and the content was already important.
Also note that as we have seen most of the sites were static and datacenter servers and did not have the technology today. Crawlers like GoogleBot and his friends were far less active today. It was therefore necessary to avoid crashing, because we could not talk to Google as we can do today (social networking backlinks a site very regularly crawl, Google Webmaster Tools, ping pong ...).Time
You are used today that everything goes quickly and your customers.
The marketplace on the design (templates, logo design, themes CMS) that everyone knows does not exist.Build a website from A to Z took time and customers knew. The budgets for the sites were not yet drawn down, if finally, but not as much as now.
Advice Druids for the future
Optimix
O-P-T-I-M-I-S-E-Z up your sites. Reduce the size of your images, use css sprites, avoid full HD 4096p background tearing: everyone has not the fiber!
Do not use ALWAYS CMS for your websites and know that there is not that CMS PHP / MySQL.
If you must use a CMS, really take the time to choose the most suitable for your needs, there are not that WordPress eh :)
Have a look here, there really is very little known good CMS.
Teknix
I could write a whole article on this subject, but I know that your eyes get tired and you expect the end of the article. Patience, it's coming soon :)
On the technical side, I will include development and system administration.Systemix
If you are on a shared server, not much to optimize, except one. Htaccess, some optimizations and enable caching whenever possible.
If you are a dedicated, please do not play small hackers because you just discovered the command line.
Dedicated servers are reserved for users with very good concepts in system. Advice, if you fancy having a dedicated tickles, grab an old friend or a Bécanne you install a VM, download a Debian (or other Debian but it is to begin with) and try your hand above .
If you manage your dedicated, remember to activate the modules that go (deflate, expires, headers), use gzip and Etag, and especially the load conf all these people in your config file, not a. Htaccess: all your sites will benefit.
Optimize your conf apache, mysql, php, varnish, ...
Develop ix
Friend developer, the procedural yes, it is, it works, but also think you look at new technologies, new languages, new frameworks. I know it is an investment in time when control his environment, but you will see that very often you will gain a lot of time later, and your code will be more agile (he not climb trees, but almost).
CAUTION, do not do me say that I did not say. It is better to master the procedural and hacking of the object.
Do not pump the code from right to left on the net without understanding how it. If you've already told
ONCE: "I do not know what it is this thing, but at least it works now" then stops the development or transfer the piece of code that you do not understand and made by the your own. It's like the bikers, you give a bad image of developers.
Seorix
To finish with SEO, I'll make a small list of myths, legends and advice because I feel that you just can not.ALWAYS operate the basicI say fundamentals, not techniques sioux (armor meta, hidden text, cloaking ...)a link was, is and will remain a linkIt is better able to manage 10 sites although 100 hurtDo not mix everything, some actions have impacts on positioning, other traffic, other on bothThis is not because it works for him it will work for youDe-tape it a bit of your daily positioning reportsCausing => do not change your site, do not put 301 in place if you just lost 10 placesUnlike all the other factors of this article, you are not comfortable with SEOThe first one that says the opposite in the comments, I have a challenge for you :)SEO takes time, whatever the color of the hatHa, and also, we do not care about the color of the hatEveryone started one day. Errors will be your best allies
Conclusion
In a society where everything is fast and or you are forced to be multitasking, take your time and concentrate on your projects.
The pre-production time investment will save you many surprises.
And most importantly, do not try to want to be proficient in several areas, find your "hearts". If you have the ability, do things further, do not go in all directions.
Sylvain thank you for giving me interpret his Harley to go turn Magny-Cours (Sylvain edit: And why not my toothbrush too :-)) and allowing me to post on his blog.
