Wednesday 10 April 2013
Rank on Baidu in 10 Days!
In the series of complicated SEO after online pharmacy move to China with issues referencing Baidu. This is Ovivier Verot which explains the arcane technical operation and to adopt that this is no longer the Chinese for you ...Faithful reader of Blog SEO Axenet ... thank Sylvain for allowing me to speak on my area of expertise, the SEO in China (Baidu).
Short introduction on the Chinese Internet.For readers who do not know the Chinese Internet market, I summarizes the major trends.With over 570 million users (2013 figures), China represents a huge market online is becoming more attractive to businesses looking to expand in this country continent. It is 12 times more users than the French market.I think you should doubt, China is one of the most complex markets in the world, language barriers, cultural and administrative ....Search engines are no exception to this rule. Censorship gives local actors benefit, but also to foreign companies big disadvantage.You probably know, Google is censored in China two months ... is expatriate in Hong Kong and is therefore Baidu is the great leader of the research on the Chinese Internet.So if you want to optimize your site in Chinese for the Chinese is that we must act on Baidu.Let us now understand that which represents 70 to 80% market share in China.
Baidu A Chinese website
Baidu is a Chinese search engine, it takes priority sites in Simplified Chinese (traditional Chinese left for Taiwan and Hong Kong). English is also to be avoided.To succeed in Baidu, the Chinese must be everywhere.And Chinese ... good queries are very specific in Mandarin Chinese and approximate (Chinese translated from English or "google translation") should be avoided. This may sound silly, but 50% of people with whom I speak will make this mistake. 95% of the Chinese population does not speak English
...Accommodation in ChinaIt is better to stay in China for the user. Charging time in China is 10 times greater than for a site located in Europe or the U.S..
For SEO is also very important to be hosted in China, especially for Baidu, which puts a bonus to local sites and a penalty to sites outside. To be hosted in China, it must pass the barriers of the Chinese government, appoint a guardian for the site and accept all the conditions of the Chinese government ...Accommodation
Titles, and the meta keywords
It is very important to Baidu to have clear title, and repetitions of keywords, as we have know it to Google before 2005. It is important for Baidu to fill meta description is taken into account by the search engine.Repeating and repeating key words ... what do we do? It repeats the keywords!results baiduSe position on the right queries
You need to know one important thing about Baidu .... The most competitive Baidu Advertising queries covers the first 11 results of its first page. It is important before choosing position to analyze the results and choose the longest but not monopolized by the Baidu ad requests. The following three results are sites Baidu.For example the word "Web Marketing" with Paying 6 results more official advertising.Baidu paid results
The vast majority of Chinese people do not know that they are paying queries.Backlinks that are importantBaidu will give priority to trusted sites such as backlinks on sites of the Chinese government, major online newspapers.Baidu gives priority to sites Baidu network Baike, Baidu on Wikipedia, Zhidao, the Chinese answer questions and Tieba Baidu, Baidu forum.Baidu to succeed we need to focus on the acquisition of important links.
The links do not count.Global sites such as Facebook, Twitter and YouTube are completely absent in China, and therefore ineffective for Baidu.The links in any language other than Chinese are invisible.Links Chinese social networks almost do not count, Sina Weibo, Kaixin or Renren, because they are competitors Baidu.Sites censored by the Chinese government have no influence on the Baidu positioning.
Number of links first!Baidu highlights sites with a large amount of links pointing to the site, without discrimination on the links. The better the links, the higher you go ...The Blackhat strategies massive acquiring links work perfectly on Baidu.Without an abundance of inbound links, it is difficult to stand out on the most competitive market in the world.Linkages home and rely heavily on the footer Rank Baidu.For example, China's biggest online newspapers have a homepage rather provided as links ...I let you admire http://www.sina.com.cn/ work (if you can distinguish)Mistakes not to makeAvoid using Flash and Javascript on your site, Baidu can not recognize, and therefore will not index your content.It does not attack the Chinese government under penalty of censure ... (like no pornographic or too enticing content ...) For the record my site "Test" has been censored for one year on Baidu, when I was talking about " Chinese beautiful. "We do not forget to submit his site to Baidu.We must be careful to highlight the sitemap on the Home
You know almost everything? If you have any questions, I will do my best to try to answer them in the comments.Olivier VEROT edits the site: Marketing in China - Baidu SEO - The blog French http://www.marketing-chine.comOlivier thank you for your contribution very rewarding. You have plunged me back 15 years when I spammais Alta Vista as a pig :-). I discovered a lot of things with your feedback that validates a key point: It is more efficient to go to the pros when you attack a specific market. In business in general as SEO - Sylvain -
In the series of complicated SEO after online pharmacy move to China with issues referencing Baidu. This is Ovivier Verot which explains the arcane technical operation and to adopt that this is no longer the Chinese for you ...Faithful reader of Blog SEO Axenet ... thank Sylvain for allowing me to speak on my area of expertise, the SEO in China (Baidu).
Short introduction on the Chinese Internet.For readers who do not know the Chinese Internet market, I summarizes the major trends.With over 570 million users (2013 figures), China represents a huge market online is becoming more attractive to businesses looking to expand in this country continent. It is 12 times more users than the French market.I think you should doubt, China is one of the most complex markets in the world, language barriers, cultural and administrative ....Search engines are no exception to this rule. Censorship gives local actors benefit, but also to foreign companies big disadvantage.You probably know, Google is censored in China two months ... is expatriate in Hong Kong and is therefore Baidu is the great leader of the research on the Chinese Internet.So if you want to optimize your site in Chinese for the Chinese is that we must act on Baidu.Let us now understand that which represents 70 to 80% market share in China.
Baidu A Chinese website
Baidu is a Chinese search engine, it takes priority sites in Simplified Chinese (traditional Chinese left for Taiwan and Hong Kong). English is also to be avoided.To succeed in Baidu, the Chinese must be everywhere.And Chinese ... good queries are very specific in Mandarin Chinese and approximate (Chinese translated from English or "google translation") should be avoided. This may sound silly, but 50% of people with whom I speak will make this mistake. 95% of the Chinese population does not speak English
...Accommodation in ChinaIt is better to stay in China for the user. Charging time in China is 10 times greater than for a site located in Europe or the U.S..
For SEO is also very important to be hosted in China, especially for Baidu, which puts a bonus to local sites and a penalty to sites outside. To be hosted in China, it must pass the barriers of the Chinese government, appoint a guardian for the site and accept all the conditions of the Chinese government ...Accommodation
Titles, and the meta keywords
It is very important to Baidu to have clear title, and repetitions of keywords, as we have know it to Google before 2005. It is important for Baidu to fill meta description is taken into account by the search engine.Repeating and repeating key words ... what do we do? It repeats the keywords!results baiduSe position on the right queries
You need to know one important thing about Baidu .... The most competitive Baidu Advertising queries covers the first 11 results of its first page. It is important before choosing position to analyze the results and choose the longest but not monopolized by the Baidu ad requests. The following three results are sites Baidu.For example the word "Web Marketing" with Paying 6 results more official advertising.Baidu paid results
The vast majority of Chinese people do not know that they are paying queries.Backlinks that are importantBaidu will give priority to trusted sites such as backlinks on sites of the Chinese government, major online newspapers.Baidu gives priority to sites Baidu network Baike, Baidu on Wikipedia, Zhidao, the Chinese answer questions and Tieba Baidu, Baidu forum.Baidu to succeed we need to focus on the acquisition of important links.
The links do not count.Global sites such as Facebook, Twitter and YouTube are completely absent in China, and therefore ineffective for Baidu.The links in any language other than Chinese are invisible.Links Chinese social networks almost do not count, Sina Weibo, Kaixin or Renren, because they are competitors Baidu.Sites censored by the Chinese government have no influence on the Baidu positioning.
Number of links first!Baidu highlights sites with a large amount of links pointing to the site, without discrimination on the links. The better the links, the higher you go ...The Blackhat strategies massive acquiring links work perfectly on Baidu.Without an abundance of inbound links, it is difficult to stand out on the most competitive market in the world.Linkages home and rely heavily on the footer Rank Baidu.For example, China's biggest online newspapers have a homepage rather provided as links ...I let you admire http://www.sina.com.cn/ work (if you can distinguish)Mistakes not to makeAvoid using Flash and Javascript on your site, Baidu can not recognize, and therefore will not index your content.It does not attack the Chinese government under penalty of censure ... (like no pornographic or too enticing content ...) For the record my site "Test" has been censored for one year on Baidu, when I was talking about " Chinese beautiful. "We do not forget to submit his site to Baidu.We must be careful to highlight the sitemap on the Home
You know almost everything? If you have any questions, I will do my best to try to answer them in the comments.Olivier VEROT edits the site: Marketing in China - Baidu SEO - The blog French http://www.marketing-chine.comOlivier thank you for your contribution very rewarding. You have plunged me back 15 years when I spammais Alta Vista as a pig :-). I discovered a lot of things with your feedback that validates a key point: It is more efficient to go to the pros when you attack a specific market. In business in general as SEO - Sylvain -
can you writte my name correctly please. and please put a clean link to my website if you use my content.
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